Team

Born in 1973. After working as the executive creative director of Hakuhodo and the representative of HAKUHODO THE DAY, in 2017 Natsuo Sato launched EVERY DAY IS THE DAY, a brand engineering studio that leads the creation of possibilities, not the solution of brand issues. In the past, he… served as a creative director for adidas, NIKE, and Mercedes-Benz. In rece years, he has been implementing creative social implementation such as advertising promotion, product development, business development, VI, CI, spatial design and urban branding. Awarded GOOD DESIGN AWARD and ACC Marketing Effectiveness Grand Prix. Since 2018, he has been the future designer of Mirai Shibuya Design, and an executive advisor of Yokohama City University Research Center for Advanced Medical Science. His hobbies include skiing and drinking coffee.

Born in 1973. After working as Hakuhodo Account Director / Content Producer and HAKUHODO THE DAY Representative, in 2017, Hiroki Aoyama launched EVERY DAY IS THE DAY, a brand engineering studio that leads the creation of possibilities, not the solution of brand issues along with his CO-CEO Natsuo Sato. EVERY DAY IS THE DAY specializes in the development and implementation of marketing actions and brand actions that emphasize social perspectives. He pursues to find the best work-life balance with his daily routine of surfing and walking dogs.

Born in 1974. Joined Hakuhodo in 1998. Participated in EVERY DAY IS THE DAY in 2018. Taishiro is an experienced promotion planner, copywriter and creative director. His strengths are his "listening ability" and "linguistic ability", and he is good at becoming a partner in corporate action branding. He has won many awards such as the TCC New Face Award, ACC Award Grand Prix, and Nikkei Newspaper Advertising Award.
He loves rock and roll, railroads, baseball, travel and summer.

Born in 1974. After working for CAP and TBWA HAKUHODO, Hirofumi participated in EVERY DAY IS THE DAY in 2018. His client history includes adidas, NISSAN, OAKLEY, G-SHOCK, ANGFA, and Red Bull. He has won numerous advertising and design awards in Japan and abroad, including the Cannes Advertising Award Gold. He is involved in many projects that go beyond the common sense of the media. He is good at photo direction shooting athletes and art direction focusing on details. He also has a deep knowledge of art and culture, and is involved in curation projects.

Born in 1978. As the head of the strategic department of the PR companyFullhouse, Munehiro specializes in PR branding for corporations, localgovernments, and politicians. He has worked on Kawasaki City’s "Colors, Future!Iroirotte Mirai.", Kyoto City’s "Kyo Manabi", WWF "One Health", and many othersocial design projects with the public sector. At the same time, He oversaw Recruit as a PR partner and the public relations partner of Shibuya MiraiDesign. He joined EVERY DAY IS THE DAY in 2021. In addition, he was appointedas an executive advisor of his former employment, Full House. He enjoys surfingand running in Kamakura.

Born in 1989. Gaku completed the Graduate School of Media Design at Keio University. He joined Dentsu and worked as a planner in the digital domain based on design thinking and engaged in projects in a wide range of industries, from new business planning to promotion and E-commerce implementations. He participated in EVERY DAY IS THE DAY as a copywriter in 2017. Mainly involved in the development of UX animation for TOYOTA safety technology, product development and branding of Kirishima Shuzo, development of SHIBUKURO; which is a souvenir project for the Shibuya ward, and concept development of Beauty Connection Ginza; a facility of MTG beauty. He specializes in the development of concepts, copies and images that drive businesses and projects. He loves late-night radio and movie theaters.

Born in 1985. Marie engaged in food related business from store management to B to B planning and sales at WELCOME, a business company that manages food brands. After that, she worked as a consultant for new store format development and business operation improvement, and was in charge of product development and service improvement work at a food venture company. After graduating from Waseda University Business School, she participated in EVERY DAY IS THE DAY in 2019. She enjoys food and travel, and interested in cultural changes, social changes, and mind evolution through food.

Born in 1991. After spending her childhood in Los Angeles, USA, Kae graduated from the School of International Liberal Arts of Waseda University. At Hakuhodo, she engaged in various global branding projects including Bridgestone. She participated in EVERY DAY IS THE DAY as a producer in 2019. She produced the Bridgestone Global Motor Show and Omise Holdings Global Branding. Also in Japan, she produced rebranding of the ballet brand Chacott. She is a cat lover.

Born in 1989. Chiaki was an experienced promotion producer and strategic PRplanner for PR firm Fullhouse. Represented for projects such as Recruit, Kyoto city, and Kawasaki city. Her strong point is PR origin strategy design, contents production,and activation planning.She joined EVERY DAY IS THE DAY as a producer in 2021. Her hobbies include dancing and entertainment.

Born in 1993. Works as a promotion producer at production company TOW,mainly involved in projects for cosmetic brands such as L'Occitane, Shiseido,and POLA. Handles a wide range of activities including real events such as PR presentations and pop-up shops, as well as digital content production and digital promotions. Joined EVERY DAY IS THE DAY in 2022 as a producer.

Born in 1975. After working at a production company, Takeshi became independent. He was involved in advertising production for brands such as HONDA, Mercedes-Benz, and KANEBO. He specializes in total direction of graphic design-based key visual development, as well as overall design of CI, logo design, packaging, and art direction for premium brands. His head is constantly filled with work, family, mountain climbing, and music.

Born in 1983. Joined Hakuhodo Products in 2009. Responsible for a wide range of copywriting work from corporate branding to being the "voice" of the client brand’s social media page. Later served as the brand manager for a SaaS startup before joining EVERY DAY IS THE DAY in 2024. Tomoki enjoys immersing himself in live music on days off.

Born in 1970. Naoko joined Hakuhodo in 1993. Her first post was a CM Planner then became a creative director who was responsible for advertising and branding for cosmetics, food, beverages and automotive clients. Her strengths are creating ideas which focus on women’s needs. Her representative works consists of NISSAN March "I love March / March's Eye", Sapporo Ichiban "Konohitotemaga I love you." FANCL Caro Limit "Ippai taberu kimiga suki". She has received numerous awards including the ACC Marketing Effectiveness Gold Award. She currently bases as a freelancer and joined EVERY DAY IS THE DAY as a fellow.

Born in 1982. In 2005, Nariko engaged in sales in the SEM area at GMO Internet Co., Ltd. After that, she began her career as a holistic beauty advisor and beauty writer who proposes comprehensive internal and external beauty, focusing on the areas of skin care and food. After giving birth, she recognized the importance of her work-life balance and participated in EVERY DAY IS THE DAY as a member in 2017. She is mainly in charge of back office operations. She is sometimes a beauty writer. On weekends, she enjoys camping.